Internet World

It is interesting to see where web 2.0 and social networking pops up around the place before the event starts. It has been touted for some time that government should embrace newer technologies in order to evolve and respond better to the needs of the country at a faster pace. It is all very well stating the ways of progress and ushering in a more direct method of communicating with the electorate, but will it actually benefit anyone anytime soon? I for one believe it is essential to modernize, but it is also unlikely it can be done effectively and with real gusto by any government of the foreseeable future. Sadly. But please try. I think voting through Facebook might get a higher turnout from a more informed section of society.

Going from open source to a slightly more closed arena, it seems that Apple have been crowned most influential brand. Good news for Steve Jobs, as Microsoft didn’t fare so well. Possibly next year the winner will come from someone attending our “How To Build An e-Superbrand” presentation….